A dramatic increase in demand for the company's flavored lemonade products necessitated the addition to its already existing Atlanta-based headquarters led by founder Mr. Hussein Warmack. 

 

The newly opened Charlotte United Beverage Group office will be led by John Paysor, Executive Vice President of the United Beverage Group. Paysor was formerly involved in several professional sports organizations including Major League Baseball, NHRA and NASCAR.

John Paysor has successfully built committed, purposeful relationships within the professional sports industry with several of the nation’s top Fortune 500 Companies. The relationships of the companies consist of Driver Endorsements, Licensing Opportunities, Local in-Market Programs, Brand programs, and Sponsorship opportunities.

John Paysor has proven success in building revenues and sales for the companies and athletes he has worked with. John delivers high standards to the companies he involves himself with to make sure that all of their goals are achieved.

 

" I’m pleased to be a part of this organization and the opportunity,  by expanding the United Beverage Group/Nu-South office in the heart of Charlotte it allows our brands the opportunity to reach a new consumer base that deserves the quality beverage product that Nu-South Lemonade and Southern Sippers have to offer. Our goal is to provide every retail partner and its customers a fresh, new take on the beverage experience, one that will set Nu-South Lemonade apart from all of the other beverage manufacturers," said John Paysor, EVP.